Podcast production

Kerry-Ann Augustin, Senior Writer at airasia interviews GIG co-founders, Jasmine Low & Nikki Yeo about their podcasting experience. View the published article on airasia’s website. Kerry-Ann Augustin: You’ve been working on three different podcasts – Asia Fitness Today’s Kurang Manis, Move8 … what triggered the idea behind each of them? Jasmine Low: In February 2019, I had won a second prize from the Motion Picture Association International Script-to-Screen Workshop Malaysia for KURANG MANIS (Sugar, Less), a documentary about six Malaysians who bare all about their hopes and dreams about New Malaysia and what it means to be amongst one in two Malaysians who are obese. The prize was a trip to attend the Australian International Documentary Conference in Melbourne in March 2020. We attended this and learnt so much about factual content-making, and it also opened our minds about content distribution. Although Kurang Manis was to be a film project, MCO lockdowns in Malaysia and filming restrictions meant that co-producer Nikki and I had to improvise and to launch the documentary as a podcast first. This is an impact project inspired by our own health, spurred on by national health statistics that show Malaysia’s alarming figures of increasing non-communicable diseases and the objective of the project is to entertain while educating Malaysians about nutrition and sedentary lifestyles. So we buckled down, and self-funded and produced the first season of Help! I’m Prediabetic! The Kurang Manis (Sugar, Less) Podcast which rolled out on 9th February 2021. Our first season includes an impressive list of guests; 2020 Australian of the Year, Ophthalmologist and Chairman of Sight for All Foundation, Dr. James Muecke who champions diabetes awareness to prevent loss of sight and also The World Games Greatest Athlete of All Time (squash) Nicol David among other stellar guests which included scientists and physicians. We’re now in the planning stages of season two.  In addition to Kurang Manis, we also produce The Move8 Fit for Good Podcast where we interview fitness professionals who use their fitness for good. Here, we speak about exercise, movement therapy and strength building from a physical and mental standpoint. Thank you, airasia and Kerry-Ann! airasia berhad is a Malaysian multinational low-cost airline. Since 2018, the group’s businesses have include hotels, holidays, activities, online shopping and a robust travel, lifestyle and e-commerce platform delivered via the airasia super app. Most recently, the group has pivoted to offer integrated logistics including last mile deliveries through Teleport and digital financial service via its money app, BigPay. Listen to Talks with Tony, a new podcast by airasia Co-Founder and CEO Tony Fernandes.